WikiWealth

A weak brand means Pearl can’t charge the same prices for goods and services as their competitors, because consumers don’t value the brand… … "Weak Brand (Pearl)" has a significant impact, so an analyst should put more weight into it. This qualitative factor will lead to an increase in costs. This statement will lead to a decrease in profits. "Weak Brand (Pearl)" is a difficult qualitative factor to overcome, so the investment will have to spend a lot of time trying to overcome this issue.