Weak Brand (Bordon's Construction Company)
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A weak brand means Bordon's Construction Company can’t charge the same prices for goods and services as their competitors, because consumers don’t value the brand… … This qualitative factor will lead to an increase in costs.
SWOT Analysis Survey
SWOT Weakness: Weak Brand (Bordon's Construction Company)
A weak brand means Bordon's Construction Company can’t charge the same prices for goods and services as their competitors, because consumers don’t value the brand…
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