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The group had a market share of 95% in the fixed-line market.TM is also Malaysia’s leading broadband service provider with 1.4 million customer base at the end of FY2009, which increased by 11.8% compared to the previous year. … "Customer Loyalty (Telekom Malaysia)" has a significant impact, so an analyst should put more weight into it. "Customer Loyalty (Telekom Malaysia)" will have a long-term positive impact on the this entity, which adds to its value. This statements will have a short-term positive impact on this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. "Customer Loyalty (Telekom Malaysia)" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it.