A strong chain can shield a company from risk by making companies more integrated with different important pieces of their distribution model. It may also help companies to better understand their customers and adjust to customer request. … "Strong Distribution Chain" has a significant impact, so an analyst should put more weight into it. "Strong Distribution Chain" will have a long-term positive impact on the this entity, which adds to its value. This statements will have a short-term positive impact on this entity, which adds to its value. This statement will lead to an increase in profits for this entity. "Strong Distribution Chain" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.