An innovative culture helps Sole proprietor to produce unique products and services that meet their customer’s needs… … "Innovative Culture (Sole proprietor)" has a significant impact, so an analyst should put more weight into it. This statements will have a short-term positive impact on this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity. "Innovative Culture (Sole proprietor)" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it.