Brand Name (Lush Cosmetics)
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A strong brand name is a major strength of Lush Cosmetics. This gives Lush Cosmetics the ability to charge higher prices for their products because consumers place additional value in the brand… … "Brand Name (Lush Cosmetics)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.
SWOT Analysis Survey

SWOT Strength: Brand Name (Lush Cosmetics)
A strong brand name is a major strength of Lush Cosmetics. This gives Lush Cosmetics the ability to charge higher prices for their products because consumers place additional value in the brand…
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