A strong brand name is a major strength of Larsen and Toubro. This gives Larsen and Toubro the ability to charge higher prices for their products because consumers place additional value in the brand… … "Brand Name (Larsen and Toubro)" has a significant impact, so an analyst should put more weight into it. "Brand Name (Larsen and Toubro)" will have a long-term positive impact on the this entity, which adds to its value. This statements will have a short-term positive impact on this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity. "Brand Name (Larsen and Toubro)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.