Geographically diverse business and revenue should help shield the business from shocks in any one part of their business. Different countries or locations around the world have different characteristics. Those characteristics do not always match, therefore, a company can lower their risk by investing in part of the world with low correlations. This lowers risk and increases the value of the business over the long-term. … "Geographically Diverse Business" has a significant impact, so an analyst should put more weight into it. This statement will lead to an increase in profits for this entity.