When given a choice, customers are loyal to **Foot Locker **. Instead of targeting all customers, **Foot Locker ** only needs to target new customers in order to grow their business… … "Customer Loyalty (Foot Locker )" has a significant impact, so an analyst should put more weight into it. "Customer Loyalty (Foot Locker )" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it.