New products can help Zzzooo to expand their business and diversity their customer base… … "New Products (Zzzooo)" will have a long-term positive impact on the this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity. "New Products (Zzzooo)" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it.