Fragmented Market (Moonlight anti-aging cream)

Fragmented markets provide many opportunities for Moonlight anti-aging cream to expand and increase market share. Fragmented markets have many small competitive who lack the cost advantages of larger companies… … This statement will lead to an increase in profits for this entity. "Fragmented Market (Moonlight anti-aging cream)" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it.