Going Green
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Ikea's customers desire to go green to have a less impact on the environment could be huge for the company. Ikea is looking to capitalized on this "Going Green Movement." This may also open up more opportunities later down the road. … "Going Green" has a significant impact, so an analyst should put more weight into it. "Going Green" will have a long-term positive impact on the this entity, which adds to its value.
SWOT Analysis Survey
SWOT Opportunity: Going Green
Ikea's customers desire to go green to have a less impact on the environment could be huge for the company. Ikea is looking to capitalized on this "Going Green Movement." This may also open up more opportunities later down the road.
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