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Kenneth Cole (KCP) SWOT Analysis Profile

Kenneth Cole Productions, Inc. is a global designer, marketer, and licensor of footwear, apparel, and accessories, which are then distributed department stores and company-owned stores throughout the world, as well as sold online. It also licenses a selection of childrens apparel. The companys brand names include Kenneth Cole New York, Kenneth Cole Reaction, Unlisted, Tribeca, and Gentle Souls. (read full profile)

Additional Information

What is a SWOT Analysis? It is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something. See WikiWealth's SWOT tutorial for help. Remember, vote up the most important comments. Check out WikiWealth's entire database of free SWOT reports or use our SWOT analysis generator to create your own SWOT template.

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SWOT Conclusion

Strengths + Opportunities = 12

Threats + Weaknesses = 6

… A history of overcoming weaknesses makes it difficult for other firms to exploit their difficulties. Maintaining strengths can help maintain high profits and low costs.