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Helen of Troy (HELE) SWOT Analysis Profile

Helen of Troy Limited is a global manufacturer, importer, and distributor of brand-name consumer products including health and beauty aids and accessories, fragrances, deodorizers, and skin care products, as well as household goods like kitchen tools, bar and wine accessories, cutlery, household cleaners, storage and organization products, hand and gardening tools, and rechargeable lighting products. The company sells its merchandise through mass merchandisers, warehouse clubs, drug stores, catalogs, grocery stores, wholesalers, specialty stores, and direct to consumer. (read full profile)

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What is a SWOT Analysis? It is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something. See WikiWealth's SWOT tutorial for help. Remember, vote up the most important comments. Check out WikiWealth's entire database of free SWOT reports or use our SWOT analysis generator to create your own SWOT template.

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