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Barnes & Noble (BKS) SWOT Analysis Profile

Barnes & Noble, Inc. is a United States bookseller which specializes in general interest hardcovers, paperbacks, and mass market books, both fiction and nonfiction, as well as childrens books, bargain books, magazines, gift items, and CDs and DVDs. Barnes & Noble sells books at almost 800 retail locations under the brand names Barnes & Noble Booksellers and B. Dalton Bookseller (as of 2008), as well as online. It also sells publishes its own branded line of non-fiction books and books for various brands. (read full profile)

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