Virgin America Airlines - Five Forces Analysis

Virgin America Airlines - Five Forces Analysis

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Intensity of Existing Rivalry

Bargaining Power of Suppliers

4
High competition among suppliers (Virgin America Airlines) High levels of competition among suppliers acts to reduce prices to producers. This is a positive...

Threat of Substitutes

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Bargaining Power of Customers

Product is important to customer (Virgin America Airlines) When customers cherish particular products they end up paying more for that one product. This...
Large number of customers (Virgin America Airlines) When there are large numbers of customers, no one customer tends to have bargaining leverage....

Threat of New Competitors

Entry barriers are high (Virgin America Airlines) When barriers are high, it is more difficult for new competitors to enter the market. High entry...
Strong brand names are important (Virgin America Airlines) If strong brands are critical to compete, then new competitors will have to improve their brand...

What is Porter's Five Forces Analysis?

WikiWealth's Five Forces analysis evaluates the five factors that determine industry competition. Add your input to virgin-america-airlines's five forces template. See WikiWealth's tutorial for help. Is WikiWealth missing any analysis? Check out our entire database of free five forces reports or use our five forces generator to create your own. Remember, vote up virgin-america-airlines's most important five forces statements.