McDonald's - Five Forces Analysis

McDonald's - Five Forces Analysis

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Short description of Porter's Five Forces analysis for…

Intensity of Existing Rivalry

Relatively few competitors (McDonald's) Few competitors mean fewer firms are competing for the same customers and resources, which is a...

Bargaining Power of Suppliers

High competition among suppliers (McDonald's) High levels of competition among suppliers acts to reduce prices to producers. This is a positive...

Threat of Substitutes

High cost of switching to substitutes (McDonald's) Limited number of substitutes means that customers cannot easily switch to other products or...

Bargaining Power of Customers

Low buyer price sensitivity (McDonald's) When buyers are less sensitive to prices, prices can increase and buyers will still buy the product....

Threat of New Competitors

High switching costs for customers (McDonald's) High switching costs make it difficult for customers to change which products they normally...

What is Porter's Five Forces Analysis?

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