Carnival Cruise Line - Five Forces Analysis

Carnival Cruise Line - Five Forces Analysis

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Short description of Porter's Five Forces analysis for…

Intensity of Existing Rivalry

Large industry size (Carnival Cruise Line) Large industries allow multiple firms and produces to prosper without having to steal market share...
Fast industry growth rate (Carnival Cruise Line) When industries are growing revenue quickly, they are less likely to compete, because the total...

Bargaining Power of Suppliers

Large number of substitute inputs (Carnival Cruise Line) When there are a large number of substitute inputs, suppliers have less bargaining leverage over...
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High competition among suppliers (Carnival Cruise Line) High levels of competition among suppliers acts to reduce prices to producers. This is a positive...
Volume is critical to suppliers (Carnival Cruise Line) When suppliers are reliant on high volumes, they have less bargaining power, because a producer can...
Low cost of switching suppliers (Carnival Cruise Line) The easier it is to switch suppliers, the less bargaining power they have. Low supplier switching...

Threat of Substitutes

Substantial product differentiation (Carnival Cruise Line) When products and services are very different, customers are less likely to find comparable product...

Bargaining Power of Customers

Low buyer price sensitivity (Carnival Cruise Line) When buyers are less sensitive to prices, prices can increase and buyers will still buy the product....
Limited buyer information availability (Carnival Cruise Line) When buyers have limited information, they are at a disadvantage in negotiations with sellers....
Product is important to customer (Carnival Cruise Line) When customers cherish particular products they end up paying more for that one product. This...
Large number of customers (Carnival Cruise Line) When there are large numbers of customers, no one customer tends to have bargaining leverage....

Threat of New Competitors

Strong distribution network required (Carnival Cruise Line) Weak distribution networks mean goods are more expensive to move around and some goods don’t get to...
Strong brand names are important (Carnival Cruise Line) If strong brands are critical to compete, then new competitors will have to improve their brand...
Advanced technologies are required (Carnival Cruise Line) Advanced technologies make it difficult for new competitors to enter the market because they have to...
Geographic factors limit competition (Carnival Cruise Line) If existing competitors have the best geographical locations, new competitors will have a...

What is Porter's Five Forces Analysis?

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