Large number of substitute inputs (Maggi)

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When there are a large number of substitute inputs, suppliers have less bargaining leverage over producers. This is due to competition among substitutes. Greater competition positively affects Maggi. …

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Bargaining Power of Suppliers: Large number of substitute inputs (Maggi)
When there are a large number of substitute inputs, suppliers have less bargaining leverage over producers. This is due to competition among substitutes. Greater competition positively affects Maggi.

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