Diverse distribution channel (Cadbury )

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The more diverse distribution channels become the less bargaining power a single distributor will have. This positively affects **Cadbury **. … "Diverse distribution channel (Cadbury )" has a significant impact, so an analyst should put more weight into it. "Diverse distribution channel (Cadbury )" will have a long-term positive impact on the this entity, which adds to its value. This qualitative factor will lead to an increase in costs.

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