Substitute product is inferior (Verizon Communications)

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An inferior product means a customer is less likely to switch from Verizon Communications to another product or service. … "Substitute product is inferior (Verizon Communications)" will have a long-term positive impact on the this entity, which adds to its value. This qualitative factor will lead to an increase in costs. "Substitute product is inferior (Verizon Communications)" is a difficult qualitative factor to overcome, so the investment will have to spend a lot of time trying to overcome this issue.

Affected Investments