Substantial product differentiation (Marriott International)

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When products and services are very different, customers are less likely to find comparable product or services that meet their needs. This is a positive for Marriott International. … "Substantial product differentiation (Marriott International)" has a significant impact, so an analyst should put more weight into it. This qualitative factor will lead to a decrease in costs. "Substantial product differentiation (Marriott International)" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it. "Substantial product differentiation (Marriott International)" will have a long-term negative impact on this entity, which subtracts from the entity's value. This statements will have a short-term negative impact on this entity, which subtracts from its value.

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