High cost of switching to substitutes - Investment Banking
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Limited number of substitutes means that customers cannot easily switch to other products or services of similar price and still receive the same benefits. High switching costs positively affect Investment Banking. … "High cost of switching to substitutes - Investment Banking" has a significant impact, so an analyst should put more weight into it. |
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Threat of Substitutes: High cost of switching to substitutes - Investment Banking
Limited number of substitutes means that customers cannot easily switch to other products or services of similar price and still receive the same benefits. High switching costs positively affect Investment Banking.
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