Substantial product differentiation
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When products and services are very different, customers are less likely to find comparable product or services that meet their needs. This is a positive for Ikea. … This statement will lead to an increase in profits for this entity. "Substantial product differentiation" will have a long-term negative impact on this entity, which subtracts from the entity's value. |
Five Forces Analysis Survey |

Threat of Substitutes: Substantial product differentiation
When products and services are very different, customers are less likely to find comparable product or services that meet their needs. This is a positive for Ikea.
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