High cost of switching to substitutes (Exxon Mobil)

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Limited number of substitutes means that customers cannot easily switch to other products or services of similar price and still receive the same benefits. High switching costs positively affect Exxon Mobil. … "High cost of switching to substitutes (Exxon Mobil)" will have a long-term negative impact on this entity, which subtracts from the entity's value.

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