Limited buyer choice (NMBHI)

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When customers have limited choices they end up paying more for the choices that are available. Limited buyer choices are a positive for NMBHI. … "Limited buyer choice (NMBHI)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.

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Threat of Substitutes: Limited buyer choice (NMBHI)
When customers have limited choices they end up paying more for the choices that are available. Limited buyer choices are a positive for NMBHI.

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