Buyers require special customization (General Electric)

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When customers require special customizations, they are less likely to switch to producers who have difficulty meeting their demands. Buyer customization positively affects General Electric. … This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity. "Buyers require special customization (General Electric)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it. "Buyers require special customization (General Electric)" will have a long-term negative impact on this entity, which subtracts from the entity's value.

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