Strong brand names are important (Zomato)

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If strong brands are critical to compete, then new competitors will have to improve their brand value in order to effectively compete. Strong brands positively affect Zomato. … "Strong brand names are important (Zomato)" has a significant impact, so an analyst should put more weight into it. "Strong brand names are important (Zomato)" will have a long-term negative impact on this entity, which subtracts from the entity's value.

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