Customers are loyal to existing brands - Retail Industry

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It takes time and money to build a brand. When companies need to spend resources building a brand, they have fewer resources to compete in the marketplace. These costs positively affect Retail Industry. … "Customers are loyal to existing brands - Retail Industry" has a significant impact, so an analyst should put more weight into it. "Customers are loyal to existing brands - Retail Industry" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it. This statements will have a short-term negative impact on this entity, which subtracts from its value. This qualitative factor will lead to an increase in costs. This statement will lead to a decrease in profits. "Customers are loyal to existing brands - Retail Industry" is a difficult qualitative factor to overcome, so the investment will have to spend a lot of time trying to overcome this issue.

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