High switching costs for customers (Quita)

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High switching costs make it difficult for customers to change which products they normally purchase, due to costs. High switching costs positively affect Quita. … "High switching costs for customers (Quita)" has a significant impact, so an analyst should put more weight into it. This statements will have a short-term negative impact on this entity, which subtracts from its value. This qualitative factor will lead to an increase in costs.

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