High sunk costs limit competition (NMBHI)

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High sunk costs make it difficult for a competitor to enter a new market, because they have to commit money up front with no guarantee of returns in the end. High sunk costs positively affect NMBHI. … "High sunk costs limit competition (NMBHI)" has a significant impact, so an analyst should put more weight into it. "High sunk costs limit competition (NMBHI)" will have a long-term positive impact on the this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. "High sunk costs limit competition (NMBHI)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.

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