High switching costs for customers (Green Mountain Coffee Roasters)

Home Five Forces Analysis Index Green Mountain Coffee Roasters - Five Forces Analysis High switching costs for customers (Green Mountain Coffee Roasters)

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High switching costs make it difficult for customers to change which products they normally purchase, due to costs. High switching costs positively affect Green Mountain Coffee Roasters. …

Five Forces Analysis Survey This statement has a significant impact? Has a positive impact over the long term? Has a negative impact over the long term? Has a positive impact over the short term? Has a negative impact over the short term? This statement leads to reduced costs? This statement leads to increased costs? This statement leads to increased profits? This statement leads to decreased profits? Easy to defend this advantage? Easy to overcome this disadvantage? Difficult to defend advantage? Difficult to overcome this disadvantage? Affected Investments

Threat of New Competitors: High switching costs for customers (Green Mountain Coffee Roasters)
High switching costs make it difficult for customers to change which products they normally purchase, due to costs. High switching costs positively affect Green Mountain Coffee Roasters.

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