High switching costs for customers (Blackberry)

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High switching costs make it difficult for customers to change which products they normally purchase, due to costs. High switching costs positively affect Blackberry. … "High switching costs for customers (Blackberry)" has a significant impact, so an analyst should put more weight into it. "High switching costs for customers (Blackberry)" will have a long-term negative impact on this entity, which subtracts from the entity's value.

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