WikiWealth

A strong brand name is a major strength of Unilever. This gives Unilever the ability to charge higher prices for their products because consumers place additional value in the brand… … "Brand Name (Unilever)" will have a long-term positive impact on the this entity, which adds to its value. This statements will have a short-term positive impact on this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity.