WikiWealth

The Marriott.com has a strong presence online. With the growth of people logging online, the Marriott has positioned themselves to have a competitive advantage. … "Strong Online Growth" has a significant impact, so an analyst should put more weight into it. "Strong Online Growth" will have a long-term positive impact on the this entity, which adds to its value. This statements will have a short-term positive impact on this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity. "Strong Online Growth" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.