WikiWealth

A strong brand name is a major strength of Kenwood electrical appliances. This gives Kenwood electrical appliances the ability to charge higher prices for their products because consumers place additional value in the brand… … "Brand Name (Kenwood electrical appliances)" has a significant impact, so an analyst should put more weight into it. "Brand Name (Kenwood electrical appliances)" will have a long-term positive impact on the this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity. "Brand Name (Kenwood electrical appliances)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.