Customer Loyalty (City Mall)
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When given a choice, customers are loyal to City Mall. Instead of targeting all customers, City Mall only needs to target new customers in order to grow their business… … This statements will have a short-term positive impact on this entity, which adds to its value. "Customer Loyalty (City Mall)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.
SWOT Analysis Survey

SWOT Strength: Customer Loyalty (City Mall)
When given a choice, customers are loyal to City Mall. Instead of targeting all customers, City Mall only needs to target new customers in order to grow their business…
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