Pricing Power (Apple Iphone)

Customers typically rebel against price increases by switching to competing products, but if a company has pricing power, customers will continue using Apple Iphone’s products and services. Apple Iphone has the ability to charge customers higher prices… … "Pricing Power (Apple Iphone)" has a significant impact, so an analyst should put more weight into it. This statements will have a short-term positive impact on this entity, which adds to its value. This statement will lead to an increase in profits for this entity.