Online Market

The online market offers Herman Miller the ability to greatly expand their business. Herman Miller can market to a much wider audience for relatively little expense… … "Online Market" will have a long-term positive impact on the this entity, which adds to its value. This statements will have a short-term positive impact on this entity, which adds to its value. This qualitative factor will lead to a decrease in costs. This statement will lead to an increase in profits for this entity. "Online Market" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.