If electric cars and other devices come along that require more power from the electric grid, then the demand for electricity will increase substantially. Hawaii is already starting their electric car initiatives.

Additionally, the electricity generated from power plants is far cleaner than using a conventional internal combustion motor. There, electric companies can immediately help the environment even using coal as a fuel source. Over time, renewable energy will help to make electric generation cleaner. … "Electric Cars" will have a long-term positive impact on the this entity, which adds to its value. "Electric Cars" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it.