Financial Leverage (AirAsia)
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Leveraging the balance sheet allows AirAsia to quickly expand into other markets and products, especially in fragmented industries… … This qualitative factor will lead to a decrease in costs. "Financial Leverage (AirAsia)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.
SWOT Analysis Survey

SWOT Opportunity: Financial Leverage (AirAsia)
Leveraging the balance sheet allows AirAsia to quickly expand into other markets and products, especially in fragmented industries…
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