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Kroger (KR) SWOT Analysis Profile

The Kroger Co., together with its subsidiaries, operates 2,476 supermarkets and multi-department stores in 31 US states under two dozen local banners that include Kroger, Ralphs, Fred Meyer, Food 4 Less, Frys, King Soopers, Smiths, Dillons, QFC, and City Market. Kroger also operates 779 convenience stores, 393 fine jewelry stores, and 737 supermarket fuel centers. It also has 41 food processing plants in the U.S.. The company operates. Kroger has segmented its supermarket as follows: combination food and drug stores (combo stores), multi department stores, and price impact warehouse stores (marketplace stores). Committed to diversity, the company has added Fred MeyerJewelers that also market on line. (read full profile)

Additional Information

What is a SWOT Analysis? It is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something. See WikiWealth's SWOT tutorial for help. Remember, vote up the most important comments. Check out WikiWealth's entire database of free SWOT reports or use our SWOT analysis generator to create your own SWOT template.

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SWOT Conclusion

Strengths + Opportunities = 3

Threats + Weaknesses = 5

… The ability to capitalize on opportunities get rewarded with higher profits and lower costs.