Macy's - Five Forces Analysis

Home Five Forces Index Macy's - Five Forces Analysis

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Intensity of Existing Rivalry Relatively few competitors (Macy's) Few competitors mean fewer firms are competing for the same customers and resources, which is a... Large industry size (Macy's) Large industries allow multiple firms and produces to prosper without having to steal market share... Bargaining Power of Suppliers xd 1 7 fd Volume is critical to suppliers (Macy's) When suppliers are reliant on high volumes, they have less bargaining power, because a producer can... Threat of Substitutes Substitute is lower quality (Macy's) A lower quality product means a customer is less likely to switch from Macy's to another product or... Limited number of substitutes (Macy's) A limited number of substitutes mean that customers cannot easily find other products or services... Substantial product differentiation (Macy's) When products and services are very different, customers are less likely to find comparable product... Bargaining Power of Customers Large number of customers (Macy's) When there are large numbers of customers, no one customer tends to have bargaining leverage.... Threat of New Competitors Entry barriers are high (Macy's) When barriers are high, it is more difficult for new competitors to enter the market. High entry... Strong brand names are important (Macy's) If strong brands are critical to compete, then new competitors will have to improve their brand... Customers are loyal to existing brands (Macy's) It takes time and money to build a brand. When companies need to spend resources building a brand,... What is Porter's Five Forces Analysis? WikiWealth's Five Forces analysis evaluates the five factors that determine industry competition. Add your input to macy-s's five forces template. See WikiWealth's tutorial for help. Is WikiWealth missing any analysis? Check out our entire database of free five forces reports or use our five forces generator to create your own. Remember, vote up macy-s's most important five forces statements.