High cost of switching to substitutes (ABB)

Home Five Forces Analysis Index ABB - Porter's Five Competitive Forces Analysis High cost of switching to substitutes (ABB)

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Limited number of substitutes means that customers cannot easily switch to other products or services of similar price and still receive the same benefits. High switching costs positively affect ABB. …

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Threat of Substitutes: High cost of switching to substitutes (ABB)
Limited number of substitutes means that customers cannot easily switch to other products or services of similar price and still receive the same benefits. High switching costs positively affect ABB.

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