Large industry size (Lululemon Athletica)

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Large industries allow multiple firms and produces to prosper without having to steal market share from each other. Large industry size is a positive for Lululemon Athletica. … This qualitative factor will lead to an increase in costs.

Five Forces Analysis Survey This statement has a significant impact? Has a positive impact over the long term? Has a negative impact over the long term? Has a positive impact over the short term? Has a negative impact over the short term? This statement leads to reduced costs? This statement leads to increased costs? This statement leads to increased profits? This statement leads to decreased profits? Easy to defend this advantage? Easy to overcome this disadvantage? Difficult to defend advantage? Difficult to overcome this disadvantage? Affected Investments

Intensity of Existing Rivalry: Large industry size (Lululemon Athletica)
Large industries allow multiple firms and produces to prosper without having to steal market share from each other. Large industry size is a positive for Lululemon Athletica.

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